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SCARVES STORE

AUTUNNO INVERNO 2015/16

Scarves Store: è onlinela nuova collezione Autunno Inverno 2015/16

PRIMAVERA ESTATE 2015

COLLEZIONE

La collezione Primavera Estate 2015 presenta nuovi colori e tessuti!

Alfredo Pria

History

Since 1824, Lanificio Alfredo Pria, with its collections of woollen products, is a reference point for the international world of fashion. Creativity can be seen in the drawings, structures and mixtures of unique colours.

The art of excellence

Product origin

A trademark that certifies the product’s origin, to highlight the excellence of the product of the Companies of Biella that comply with rigorous ethical and qualitative standards worldwide, is more than a trademark; it is an absolute guarantee for the consumer and for the environment, it is the art of touching people’s feelings and creating excellence.

Importance of the "raw material"

Noble fibres

The more precious extra-fine wools are chosen for the production of the items of the Alfredo Pria collections. The most precious cashmere coming from China and Mongolia, where Hircus goats are reared. It is from the underdown of these animals that cashmere is made. From each goat no more than 100 g. of undercoat are obtained per year. For this reason cashmere is so precious. The difficulties with regard to finding and controlling the fibre also contribute to the further increase in its value

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